About this project
Mippi animated the launch video for MalAware, a digital security tool from Psiphon, where malware takes the form of a robotic spider silently sifting through a person’s most private belongings. Mippi worked from Rack and Pinion’s creative direction.
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MalAware is Psiphon’s newest digital product. It alerts users to malicious threats trying to connect to their devices and blocks those connections. The brief was a launch video that makes malware feel less scary.
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Storyboarding
Art direction
Illustration and design
Animation
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16:9 launch video
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In eerie nighttime scenes, a robotic spider sifts through a person’s belongings, making an invisible threat tangible while keeping both the threat and the protection easy to follow.