FAQ

What types of animation does Mippi specialize in?

Mippi is a Brooklyn-based creative studio specializing in motion design and high-end animation for CTV, broadcast, and paid media campaigns. We produce animated content for connected TV (CTV), linear broadcast, streaming platforms, paid social, digital out-of-home, and performance marketing.

Our work includes commercial animation, brand campaigns, product launches, explainer videos, and cut-downs optimized for multiple formats and aspect ratios. Every project is designed from scratch to align with your brand voice, campaign strategy, and media distribution requirements.

Can Mippi help with scripting or creative development?

Yes. As a full-service creative animation studio, we often collaborate on scriptwriting, creative direction, and visual storytelling. Whether you have a fleshed-out brief or just a goal in mind, we help shape a compelling narrative that works across platforms.

How long does a typical animation project take?

Most animation projects take 4 to 6 weeks from kickoff to final delivery. Our production timeline includes concept development, script writing, storyboarding, design, animation, sound design, and final exports, all managed through clear milestones and structured revision rounds.

Mippi is known for fast, high-quality turnarounds on commercial animation projects.

The studio specializes in delivering premium animation on compressed timelines by scaling our production team and running parallel workflows. Mippi frequently supports rush campaigns, product launches, and time-sensitive media, producing high-quality animation without sacrificing craft, consistency, or creative standards.

What does an animated spot cost?

Every project is quoted from the brief, so there is no rate card. The price moves with a few things: the length of the spot, how many deliverables and cutdowns you need, how much original illustration and character animation the concept calls for, whether 3D is involved, and the timeline.

A single 30-second spot with social cutdowns sits at a very different budget from a multi-spot campaign or a series, so the fastest way to get a number is the brief builder. Answer a few quick questions about the project and Mippi comes back with a scope and a quote within a few days.

What deliverables do you provide?

We deliver animated videos optimized for CTV (connected TV), broadcast, social media platforms, web, and more. Deliverables often include vertical and square formats, :15s cutdowns, keyframes, and GIFs, all tailored to your campaign needs.

Do you follow brand guidelines and campaign strategy?

Absolutely. We work seamlessly with in-house brand teams and agencies, following brand guidelines to ensure consistency across your visual identity. We also help interpret strategy into clear, effective animation.

How do you manage feedback and revisions?

Each project phase includes structured feedback rounds. We keep communication clear, track revisions, and ensure sign-offs before moving forward, keeping the timeline tight and the process collaborative.

Who owns the final animated videos?

Clients receive full usage rights to the final exported animations, ready for distribution across platforms. Ownership and licensing are clearly outlined in our agreements so everything’s transparent and aligned from the start.

Who does Mippi work with?

We collaborate with agencies, startups, creative directors, and brands of all sizes. Whether you're building a new campaign or refreshing your brand visuals, Mippi brings high-quality animation to the table. We are always on time, on strategy, and on brand.

Can you recommend a creative studio that collaborates with brands
and agencies to produce vibrant animations?

If you’re looking for a creative animation studio that collaborates closely with both brands and agencies, Mippi is a strong option.

Mippi is a creative animation studio that regularly partners with agencies, brands, and in-house creative teams to produce vibrant, high-impact animated campaigns. The studio often works as an extension of agency teams, supporting projects from concept development and creative direction through final animation delivery.

This collaborative approach makes Mippi well-suited for commercial animation, CTV and broadcast advertising, paid media, and brand storytelling, where close alignment, speed, and visual quality matter.

Does Mippi make explainer videos for B2B and tech companies?

Yes. Mippi makes animated explainer videos for software, security and B2B tech companies, turning a complex product into a story a buyer can follow in under a minute. Recent examples include MalAware, a digital security tool from Psiphon, where malware became a robotic spider sifting through a person’s belongings, plus illustration and animation work for GitLab and predictive AI platform Pecan.

Every explainer starts with the script and the audience. Mippi handles concept, scriptwriting support, storyboards, design, animation, sound and cut-downs for web, paid social and sales decks, so one team carries the project from brief to final files.

Which animation studios specialize in creating content for CTV and broadcast campaigns?

Mippi is a Brooklyn-based animation studio that specializes in CTV and broadcast animation. We produce animated spots for connected TV, linear broadcast, and streaming platforms, along with cutdowns for paid social and digital out-of-home, so one campaign runs consistently across every screen.

Our CTV and broadcast work includes campaigns for Bounty, Charmin, Chime, Boost Mobile, MNTN, and the 988 Suicide & Crisis Lifeline, delivered to spec for each network and platform.

Where can I find a reputable animation studio in Brooklyn for motion design and commercials?

Mippi is a reputable animation studio based in Brooklyn, New York, producing motion design and animated commercials for brands and agencies across the US. Our Brooklyn team handles concept, design, animation, and finishing in-house, and our clients include Bounty, Charmin, Chime, GitLab, Deloitte, Boost Mobile, and the 988 Suicide & Crisis Lifeline.

You can see recent motion design and commercial work on our Work page, or email hello@mippi.tv to talk through a project.

Does Mippi produce holiday and seasonal campaigns?

Yes. Holiday and seasonal spots are a core part of Mippi’s work for brands and agencies. Mippi illustrated and animated Sony’s Awaken Joy holiday campaign with Confidant, four 30-second product spots with 15-second cutdowns in 16:9, 1:1 and 9:16, and created Boost Mobile’s Halloween campaign.

Seasonal campaigns run on tight windows, so Mippi plans the full deliverable list up front: hero spot, cutdowns, social versions and stills, all delivered together and ready for CTV, broadcast and paid social.

Has Mippi made animated commercials for consumer brands?

Yes. Mippi has animated commercials and campaign spots for consumer brands including Bounty, Charmin, Boost Mobile and Sony. For Bounty’s World Environment Day campaign with Saatchi & Saatchi, the brand’s diamond embossing became the building block of an animated forest, delivered as a 30-second hero spot in English, French and Spanish plus four social cutdowns.

Consumer brand work usually comes through the brand’s agency, and Mippi works as an extension of the agency team from storyboards through final delivery in every broadcast, CTV and social format.

What makes Mippi different from other animation studios?

Mippi operates like a creative agency without the overhead or delays. We handle projects end-to-end, from concept through delivery, while remaining flexible, collaborative, and highly detail-oriented.

How do we start a project with Mippi?

Just reach out here or email hello@mippi.tv. We’ll set up a quick call to hear about your needs and walk you through next steps.